Due to the nature of search engine optimization, and the variety of areas of interest in the same, focus on SEO tips to implement depends on the point of view on the site are based. Search engine optimization on the site is often seen only in hindsight, and that can make classification much easier when it is applied from the beginning and even in the conceptualization phase of a project, an online company to be.
The subject-user experience of the user experience is important to Google mission when trying to offer its users find the information most relevant and accurate that is performed for a particular search returned. One would expect that sites returned in search results pages, in fact, should do the same thing that was highlighted recently with certain changes in the algorithms used, including some SEO factors rather than down. Recently, the question of the speed of loading the importance of pages.
Title The title tag provides keywords set to extend a short name for the page, and allows the recording of what is the page, but it is limited. Accuracy, relevance and uniqueness is essential.
Meta-Description Meta description (metadata and keywords), a behind the scenes description of the page in question and there is another possibility, accurate and relevant information about the content of this page to provide. We must try to provide a unique description for each page corresponding target, and this in turn should ensure the accuracy of the content of the page. The meta description is often the text that you see in the search results. Meta tags should be precise and relevant page content, and do not go overboard with keywords.
URL structure, they have search engines to use and simple, which is also a significant effect on the ratings and increase. It should also only one version of a URL, the redirect with the attributes of canonical with links to a unique URL for a page with a number of different URLs obtained can be.
Site structure and design of the site, this time can be linked and the site should match the user experience so that no very deep directories and submit two sitemaps, one for visitors and are structured for search engines - the latter are usually in XML format.
There are a number of additional tips SEO realized, however, may be, is probably in a book he wrote, for the purposes of this section result, the focus remains on the basis of the factors Hotel which can be controlled directly by the site owner or sponsor .
Like the overwhelming majority of us are aware, Google dominates the search engine sector, and for this reason, many people want to speak on the first side to reach. The attempt to game the system will only lead to disastrous consequences, as demonstrated so often in the world of SEO. So, in short, if you play in a house, you have to play by their rules, like it or not.